a deeper look

DC.ONE is a fashion forward footwear store, bringing trendy shoes directly to you at great affordable prices

DC.ONE

My goal was to make DC.ONE the go-to destination for shoes. To achieve this, I implemented an effective marketing strategy utilising multiple platforms such as social media, email, SMS and Google ads. Additionally, I collaborated with influencers from all levels to increase awareness of the brand. I ensured DC.ONE had an engaging presence in the market. After much hard work and dedication, the mission was successful and customers were left with a superior choice for footwear.

DC.ONE was determined to make sure that everyone had stylish shoes at a price that won't break the bank, so they decided to launch their very own online store. DC.ONE is now the go-to destination for all your footwear needs, from trendy sneakers for the kids to chic stilettos for the ladies. 

a little background

DC.ONE

About the Project

To developing and execute engaging monthly social media calendars, creating weekly email campaigns to increase brand awareness, boosting loyalty app downloads and website sales, increasing in store sales.

DC.ONE had a mission to become the number one destination for all your footwear needs - from the latest sneakers for the kiddos to the chicest stilettos for the ladies.

Bold
Cool
Disruptive
Confident
Fun

Scope

Mission

Voice

Project highlights

Creating the social media marketing strategy for DC.ONE was a truly great experience! And our hard work paid off - their online store skyrocketed to the top in just two years! Crafting their email campaigns was a blast, and I'm super proud of the success we achieved together.

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